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Diet Solution Program Books - Diet Solution Program Review

It's no secret that school budgets have been getting slashed. Whether extreme budget cuts are truly necessary is debatable. There is no debate, however, about the fact that when budget cuts roll in, the arts roll out. Here's a quick look at how program books put money back into school arts programs and what your school can do to make those program books as profitable as possible.

How Program Books Work

If you've spent any amount of time working in the arts, or sitting at the head of a sports booster association, you already know how program books work. The next paragraph or two will be a tad bit redundant. For those just dipping their toes into the wide lake of school fundraising opportunities, however, Free Programming Books take a second to talk about it.

A program book for a team or event does 3 key things:

1) It gives the audience a detailed run down on the evening's agenda.

2) It introduces all the players.

3) It provides prime advertising space for local businesses looking to reach a new pool of prospective customers.

The monies collected in advertising fees cover the printing and design costs, with the profits being rolled back into the program budget for future activities and events.

Dollars and Sense

Since the advertising fees the organization charges for space in the program books are the bread and butter of the program's profits, it stands to logic that you would want to sell as much advertising as humanly possible. The question is, how do you convince local businesses that your program books are a viable investment for their marketing budget?

The first step to selling more advertising is to understand why businesses buy advertising from local schools in the first place. For them, the benefits are two-fold. The men and women attending these events are usually local citizens, or related to local citizens, and present the opportunity for potential customers.
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